Fran Silverman Interviews Roger C. Parker on her "Book Marketing for Authors" Internet Radio Program

Learn how Roger C. Parker promotes his books, when Fran Silverman, editor of the Book Promotion Newsletter, interviews him on Internet Radio Tuesday, July 25, 2006!

Learn techniques that $32,000,000 author Roger C. Parker uses to promote his 38 books which have sold over 1.6 million copies throughout the world.

The Book Marketing for Authors interview takes place on Achiever Radio, www.achieverradio.com. Tune in to www.achieverradio.com Tuesday, July 25, 2006, at the following times:

  • 11:00 AM Pacific Time
  • 12:00 noon Mountain Time
  • 1:00 PM Central Time
  • 2 PM Eastern time

Francine Silverman is editor/publisher of Book Promotion Newsletter, a bi-weekly ezine for authors of all genres, and author of Book Marketing from A-Z (Infinity Publishing 2005), a compilation of the best marketing strategies of 325 authors from all over the English-speaking world.

To learn more about Fran, visit http://www.bookpromotionnewsletter.com. To learn more about Achiever Radio, visit http://www.achieverradio.com.

July 22, 2006 in Recorded interviews | Permalink | Comments (0) | TrackBack

Blogs, RSS, and Relationship Marketing

Thanks to blogs and RSS syndication, Relationship Marketing is more practical than ever. It is now possible to communicate unique information to different categories of clients and prospects without costly and time-consuming programming.

At any point in time, individuals and firms are at one of five possible levels of relationship with your firm:

  1. Awareness
  2. Comparison
  3. Transaction
  4. Reinforcement
  5. Advocacy

You can also send different information to different markets, categories of buyers, or buyers of different products and services.

If you run a membership or subscription site, you can provide different information to different categories of members or subscribers.

Get the news here, in this one-hour recorded interview between Rok Hrastnik, author of Unleashing the Marketing and Publishing Power of RSS, and Roger C. Parker, the author of The Streetwise Guide to Relationship Marketing on the Internet.

Free!
Available 24/7
Click
here to listen or download

 

April 15, 2005 in Recorded interviews | Permalink | Comments (0) | TrackBack