Roger C. Parker's Event Calendar

Call to feature Angela Connor's tips for creating an engaged online community

Angela Connor, author of 18 Rules for Community Engagement: A Guide for Building Relationships and Connecting With Customers Online and an experienced community builder, will share her tips for business owners looking for ways to create a loyal online community of engaged clients and prospects on the next Guerrilla Marketing Association call hosted by Roger C. Parker.

Angela Connor's 18 Rules for Community Engagement tells exactly what to do–and what not to do–when building your community and engaging with community members.

The call takes place Wednesday, July 1st, at 7:00 PM EST.

Meet Angela Connor

Recently, Angela Connor grew a community from zero members to 11,000 members in only 18 months–an incredible achievement in the online community arena.

A multimedia journalist with 15 years of experience in broadcast, print and online media, she's written numerous policies for managing user-generated content and heads a company-wide social media task force.

To learn more and download a free sample chapter from her book, visit Angela’s Web site and check out  her Online Community Strategist blog.

To attend this call

Join us Wednesday, July 1st, at 7:00 PM EST, as Angela Connor shares her tips and strategies about creating and using online communities to market your book, your business, and your brand. To attend, contact Roger C. Parker or visit the Guerrilla Marketing Association.

Wednesday Guerrilla Marketing Association call to share Marketing Research Strategies and Tips

Join me on next week's Guerrilla Marketing Association call when I interview author and marketing research expert Bob Kaden. Bob Kaden and I will discuss marketing research strategies and tips for authors and business owners interested in avoiding expensive mistakes.

Bob Kaden is the author of Guerrilla Marketing Research: Marketing Research Techniques That Can Help Any Business Make More Money.

You'll learn how to create your own thorough, relevant, and thoughtful marketing research on a Guerrilla-sized budget. To attend this valuable call, visit the Guerrilla Marketing Association or contact Roger C. Parker.

Put the Power of Eye Contact to work in business, sales, and your personal life

Discover how to leverage the power of eye contact in business, sales, networking, and your personal life, such as dating and romance, when I interview Michael Ellsberg for Jay Conrad Levinson's Guerrilla Marketing Association.

Michael  is the Founder & Senior Editor of Ellsberg & Company Book Proposals & Developmental Editing. He is also the author of a forthcoming Harper-Collins book, The Power of Eye Contact, the first-ever guide to eye contact for effective connection in business, sales, networking, and also personal life such as dating and romance.

Michael will share techniques you can put to work increasing your face-to-face rapport using eye contact.

We’ll also be discussing current trends in publishing as well as ways you can prepare a book proposal that invites interest in your book.

I'll be talking to Michael Ellberg on Wednesday, April 1, between 7:00 to 8:00 PM EST. To attend, visit the Guerrilla Marketing Association website, or contact  me.

Learn how to make a living doing what you love when I interview Career Renegade Jonathan Fields

If you want to make a great living doing what you love, attend the next Guerrilla Marketing Association call on Wednesday, March 4, at 7:00 PM when I interview entrepreneur and best-selling first-time author Jonathan Fields, author of Career Renegade: How to Make a Great Living Doing What You Love.

Learn how a first-time author was able to crack the Top 500 best-selling books at Amazon.com. Within a week of its publication–to the top ranks at Amazon.com, and to Number 1 in its category, creating a worldwide following. Find out what kind of background contributes to identifying the book that the market wants and has been waiting for. I’ll be asking Jonathan Fields detailed questions like:

• How detailed were your plans for the content of each chapter when you began writing?
• What was the hardest part of writing Career Renegade?
• What are your goals for each writing session?
• How much self-editing do you do while writing?
• Was Writer’s Block ever a concern for you?

Note: if you Click here, (http://tinyurl.com/89dfk7) you can view an interactive mind map of Career Renegade's table of contents before the call!

Jonathan Fields is an informative and personable interview guest. You can learn more about Jonathan, and download samples from his book, at www.CareerRenegade.com (http://tinyurl.com/65qxlh).

Our call takes place Wednesday, March 4, between 7:00 PM and 8:00 PM. To attend this call, contact Roger C. Parker or visit the Guerrilla Marketing Association website.

Let Jose Palomino, author of Value Prop, show you how to differentiate yourself from the competition

Next week, I'll be interviewing Jose Palomino, author of Value Prop: Create Powerful I-3 Value Propositions to Enter and Win New Markets, on the next Guerrilla Marketing Association call. We'll be discussing tools and techniques you can use to differentiate yourself and your business from the competition.

On this call, you'll learn how to "Differentiate to Win!" using the book Jay Conrad Levinson calls "Pure Gold!"

Today, it's more important than ever to master the tools of differentiation. Competition is everywhere, usually just a click away. Jose Palomino provides a system to help you uncover your competitive strengths and put them to work attracting qualified prospects and converting them to customers.

Jose Palomino not only points out the crucial significance of a value proposition, but also shows you how to create one—an extremely good one. His brutal honesty should be your cherished ally. His ideas are pure gold—no, even more valuable.
Jay Conrad Levinson
Bestselling Author “Guerrilla Marketing” Book Series With Over 20 million Sold

Value Prop gets to the heart of what matters in competitive markets—why should customers do business with you? It is a guidebook that shows how to take complex products and services to market with a simple and powerful message that opens doors and leads to improved market share gain.
Michael Treacy, Treacy & Company Inc.,
co-author, The Discipline of Market Leaders and author, Double-Digit Growth

Jose Palomino knows that the secret to effective communication is an understanding of how your products and services solve problems for customers. In Value Prop, he shows the importance of listening before you start selling. If you want to connect to your customers and stand out from the rest of the pack, follow Palomino’s proven formula.
David Meerman Scott
Bestselling Author The New Rules of Marketing and PR

Read additional endorsements

How to attend this important call!
I’ll be interviewing Jose Palomino on the next Guerrilla Marketing Association call, Wednesday, February 18, 2009, between 7:00 PM and 8:00 PM EST. To attend, visit the Guerrilla Marketing Association website, or e-mail me.

Carthy Perkins, WordPress Wizard, to address Guerrilla Marketing Association toonight

Discover an 8-step process for blog marketing success tonight, when Roger C. Parker interviews Cathy Perkins, the WordPress Wizard, during tonight’s Guerrilla Marketing Association expert interview. Cathy Perkins and Roger will discuss an 8-step, question and answer-based, program for authors, business owners, and marketing professionals to use setting up a WordPress blog.

Cathy publishes The Wizard Weekly, filled with information for both WordPress blogging newcomers as well as experienced bloggers.

Tonight’s Guerrilla Marketing teleseminar interview with Cathy Perkins, the WordPress Wizard, begins at 7:00 PM EST, and ends at 8:00 PM EST. To attend, contact Roger C. Parker or visit the Guerrilla Marketing Association.

Let Valerie Young show you how to live and profit from your “true calling”

Join me, Roger C. Parker, on the next Guerrilla Marketing Association interview, when I ask Valerie Young to show us how to find the inspiration to help discover and follow your dreams of a more fulfilling life, working at what we love.

Valerie Young is an expert on “Outside the Job Box Careers” and the founder and Dreamer in Residence at ChangingCourse.com, providing the resources showing you how to follow your dreams and earned her Bachelor Arts form the School of Education at the University of Massachusetts Amherst, as well as her doctoral degree from the University of Massachusetts in Amherst.

Valerie is an internationally known workshop leader and public speaker. Her insight and humor have made her a popular guest speaker at such diverse organizations as Intel, Daimler Chrysler, Bristol-Myers Squibb, CIGNA, American Women in Radio and Television, American Institute of Chemical Engineers, Women’s Jewelry Association, and many others.

Her career change tips have been cited in such publications as Kiplinger’s, Inc., The Wall Street Journal, USA Weekend magazine, Entrepreneur, Woman’s Day, Reader’s Digest, Redbook, Self, Glamour (UK), Cosmopolitan, and many others.

Valerie has also been a guest on People Are Talking (ABC), the Canadian Broadcast Corporation’s The Current, Chicago’s WMAQ, and the Wall Street Journal’s nationally-syndicated program “Work & Family.”

Here are some topics that will be discussed during this interview:

• Can you really make a living doing something you love to do?
• When to get out of a high-stress job
• How to live life on your own terms
• Is a major career change on your horizon?
• So…What do you want your life to look like?
• And much, much more!

Join us on Wednesday, January 21th, at 7:00 PM EST as Valerie Young shares her life-altering wisdom with us. To attend, contact Roger C. Parker or visit the Guerrilla Marketing Association website.

Teleseminar interview: Learn how to successfully market your business by choosing the right business or product name

Marketing success begins by choosing the right names for your business and for your products or services. Join me on the next Guerrilla Marketing Association interview when Phil Davis shares insights into the world of image, branding, and how they relate to creating powerful and successful company and product names.

Phil is head of Tungsten Marketing and an advertising veteran with over 20 years of company naming and branding experience experience.  He devotes himself entirely to branding, naming and strategically positioning companies for greater success.

Phil has written extensively on the subject of naming and branding for Entrepreneur.com and AOL Small Business.

Phil has personally named over 150 regional, national and international businesses, products and services in the past five years alone.

Here are some topics that will be discussed during this interview:

• What’s really in a “name”?
• How the right name can explode your business
• Does branding work?
• The affect your name has on your marketing strategy
• Do you know what your true identity is?
• And much, much more!

Join us on Wednesday, January 14th, at 7:00 PM EST. To attend, e-mail me or contact the Guerrilla Marketing Association.

Teleseminar interview explores Mark Satterfield's Gentle Rain Marketing approach

Mark Satterfield’s Gentle Rain Resource Center is an online resource for marketing products and services that helps profit-oriented business owners brand themselves as trustworthy resources for attracting new business and creating ongoing relationships with clients.

Gentle Rain Marketing involves, as Mark puts it, “relationships-of-trust developed well before prospective clients have an actual need.” Mark’s website describes the resources business owners need to “make it gently rain.”

To learn more about the techniques involved in Gentle Rain Marketing, be there when I interview Mark Satterfield on the next Guerrilla Marketing Association teleseminar Expert Interview.

The interview takes place Wednesday, January 7, at 7:00 to 8:00 PM EST.

Listen as Mark responds to questions like:

• What is Gentle Rainmaking and what are its characteristics?
• What kinds of businesses can benefit from Gentle Rainmaking?
• What are some of the tools of Gentle Rainmaking?
• How does a business owner get started?

During the call, Mark will describe how to locate and download free Gentle Rainmaking resources. Mark will also describe the origins of his Gentle Rainmaking brand and how you can profit from the same, proven, techniques he used.

Our call, Wednesday, January 7, 7:00 PM to 8:00 PM EST, offers a unique opportunity to “peek behind the brand” to learn how you can expand your profits by multiplying the effectiveness of your brand.

To attend this call, contact Roger C. Parker or visit Jay Conrad Levinson’s Guerrilla Marketing Association website.  for lessons in how he got started  and learn how to evaluate their obtain a variety of

TELESEMINAR: From Fizzle To FABULOUS: Learn How The Experts Promote Themselves

Find out the difference between fabulous authors and subject area experts who become famous in their fields and those that fizzle & fade fast! Join Roger C. Parker on the next Guerrilla Marketing Association expert interview when he interviews national publicist, Annie Jennings, of the famous publicity firm, Annie Jennings PR. 

Be there when I ask Annie questions like:

• What do fabulous experts do differently to make them fabulous?
• Why do other, equally-qualified experts, fizzle and fade?
• With all things being equal, who gets booked and who doesn't?
• Who makes it big and who doesn't?

ANNIE JENNINGS WANTED TO KNOW
Just like you, Annie Jennings wanted to find out, so she queried her top national publicists! 

Annie's top publicists book the big shows and the major national media every day. They have booked thousands of authors and experts on syndicated radio, national TV, magazines with millions in circulation, big city newspapers & mega newsmaker internet sites.

Annie asked her publicists to answer the question:

'Why do some authors and experts quickly rise to the top of their industry while other authors and experts, who equally qualify for the big shows and big media in terms of education, credentials and accomplishments, seem to always be a day late and a dollar short'?

The answer? GREAT EXPERTS ACT DIFFERENTLY. 

"There is clearly a set of characteristics that the great experts share," says Publicist, Annie Jennings, "and the ones who should be famous but aren't, well, they share a set of behaviors as well".

FIND OUT WHAT MAKES THE GREAT EXPERT GREAT
Don't miss this rare opportunity to get up close and personal with a publicist who is on the front lines of PR everyday. Does Annie Jennings know something you don't? Join Roger C. Parker when he finds out!

ABOUT ANNIE JENNINGS PR
Annie Jennings of the National PR firm, Annie Jennings PR promotes authors & experts to the most prestigious media in America.  Her commitment to excellence has forever changed publicity as she has created the most advanced publicity tools and strategies used in PR today.  Annie’s mission is to help everyone share their messages all over the world for the betterment of all.

• FAST COMPANY says: “Annie Jennings PR is the place to go to learn how to become a bestselling author.” 

• JOURNALIST’S RAVE: “Annie Jennings does a wonderful job of grasping the essence of the story and finding exactly the right people,” says Peggy Noonan, USA WEEKEND Magazine Journalist

Authors and subject area experts are still profiting from the information Annie Jennings shared the last time Roger C. Parker interviewed Annie Jennings for the Guerrilla Marketing Association call; this call promises to be even better.

The call takes place Wednesday, December 17, at 7:00 to 8:00 PM EST.  To attend, visit the Guerrilla Marketing Association website or e-mail Roger@publishedandprofitable.com.