Roger C. Parker's Event Calendar

Master the art of creating and delivering effective presentations when Roger C. Parker interviews Presentation Zen author Garr Reynolds

On the next Guerrilla Marketing Association expert interview, host Roger C. Parker will interview Garr Reynolds, author of the bestselling Presentation Zen. Presentation Zen has been praised by A-list marketers like Seth Godin and contains a foreword by Guy Kawasaki. It's based on a philosophy of simplicity and purpose, and describes numerous, actionable, Simple Ideas on Presentation Design and Delivery.

Attend this interview, and you'll learn not only how to design, create, and confidently deliver, more effective presentations, you'll also learn the fascinating story of how Garr Reynolds attracted the attention of several publishers within a short time of beginning to share his ideas. Questions to be asked include:

• What's wrong with most presentations?
• Why do most presentations fail?
• What are the characteristics of Presentation Zen?
• Is there a "formula" for designing and delivering effective presentations?
• What was the origin of the Presentation Zen brand?

Garr and I will also be discussing the lessons Garr learned writing and promoting Presentation Zen. Garr will describe what he did to promote his book, before and after obtaining a publishing contract and writing (and designing) his book. You'll learn:

• What techniques worked best for him.
• What would he do different in the future.

This interview is a rare opportunity to learn how to make your next presentation, and those that follow, a smashing success. Teleseminar attendees will be given a question to ask Garr questions, or--even better--you can submit them in advance to the Guerrilla Marketing Association member forum, or by e-mailing  Roger&PublishedandProfitable.com.

It's also an opportunity to "peek behind the curtains" and see what it is like to establish a brand and leverage it to great success in numerous different ways. The interview takes place

• Wednesday, April 2, 2008
• 7:00 PM to 8:00 PM EST

To attend, visit the Guerrilla Marketing Association or contact Roger C. Parker at Published & Profitable.

Meet bestselling author Garr Reynold during a free Published & Profitable teleseminar interview

Learn the story behind the remarkable success of Garr Reynolds' Presentation Zen, one of 2008's most successful nonfiction books. Presentation Zen achieved almost instant success, even though it entered a competitive field with several successful books. Find out how Garr Reynolds, an American living in Tokyo, positioned his book against established competition, attracted the right publisher, and created a publishing sensation.

Some of the points I'm going to discuss with Garr Reynolds include:

• Branding. What is the origin of the Presentation Zen title?
• Proposal. What were some of the elements Garr included in his book proposal?
• Promotion. What are some of the ways Garr Reynolds is promoting Presentation Zen?
• Success. What are some of the ways that his book's success has changed his life?

How to attend
The call takes place Tuesday, March 25th at 8 PM EST.

If you'd like to join my teleseminar interview with Garr Reynolds, contact Published & Profitable. Published & Profitable is a resource community for nonfiction authors and those who want to write a book. Following the call, Published & Profitable members can access the recording of the call.

Discover Manga: the next step big step in business and print communications

Join Roger C. Parker when he interviews Will Reed, from Tokyo, on the next Guerrilla Marketing Association call. Will Reed offers a unique combination of East and West competencies and philosophies. Born in the United States, Will has spent most of his adult life in Japan, where has put his touch on several Guerrilla Marketing titles.A skilled martial artist, Will was an early advocate of mind mapping. 

Now, Will Reed is focusing attention on Manga, the art of picture storytelling. Manga permits complex stories, with strong emotional content, to be communicated in a powerful new way. Manga reflects Will Reed's blending of East and West. Although Manga has long been popular in Japan, picture storytelling, is growing in popularity in the United States. "Manga," according to Will Reed, is destined to play a major role in business-to-business and business-to-consumer communications because it communicates at a glance."

As evidence, Will Reed encourages you to visit his website, and view his Manga story, communicated in a series of Manga panels. Or, download his Agili Mastery newsletter describing the Manga's growing importance.

Previously Will Reed Guerrilla Marketing Association have been extremely successful. This one promises to be the best, ever.

Wednesday, March 19, 2008
7:00 PM to 8:00 PM EST

To attend Will Reed's call, visit the Guerrilla Marketing Association website, or contact Roger C. Parker.

Find out what fast growing book publishers, like Morgan-James Publishing, wants to see in your book proposal and marketing plan

If you're an author, or would-be author, you'll want to attend the next Guerrilla Marketing Association call when host Roger C. Parker interviews David L. Hancock, the founder of Morgan-James Publishing. Morgan-James Publishing is a fast-growing Entrepreneurial Publisher. Morgan James Publishing offers a new approach to book publishing, an approach based on a new level of partnership with authors.

By attending this exclusive 1-hour teleconference interview with David Hancock, you'll learn:

• Credibility. What is the relationship between a published book and an author's credibility? What are some of the ways authors benefit and profit when they become published? 
• New approaches. What are some of the problems associated with conventional book publishing, and how can you benefit from Morgan-James's Entrepreneurial publishing model?
• Evaluating publishing options. What are some of the things that new authors should look for when choosing a book publisher?
• Trends in publishing. What are the "hot topics" today, and how can authors appeal to them?
• Successful proposals. What are the questions your book proposal should address?
• Platforms. What's all the talk about author platforms, and how can you get started creating one?

This Guerrilla Marketing Association call is your chance to ask questions directly to the top level executive of a growing trade publisher. You can ask your question about your proposed book topic, or your proposal, during this call, or you can submit your question in advance as comments to this blog post.

Wednesday, March 12, 2008
7:00 PM to 8:00 PM, EST

To attend, contact the Guerrilla Marketing Association or Roger C. Parker

Learn how to increase your search engine visibility with Jerry West, leading SEO expert

On the next Guerrilla Marketing Association call, listen as host Roger C. Parker interviews Jerry West, leading search engine optimization expert. Jerry West is the publisher of the highly-acclaimed SEO Revolution newsletter and a consultant to leading firms, like General Electric, Sun Systems, AT&T, Monster.com, and dozens of other Fortune 500 companies. Jerry and I will be discussing specific things you can do to improve your website's search engine ranking at Google, and other important search engines.

On this call, we'll be addressing topics like:

• Evaluate. Learn what to look for when checking your website's search engines presence.
• Plan. Find out how to set up a practical, on-going, SEO marketing program.
• Learn. What to look for when searching for SEO information and guidance.
• Trends. What are the implications of changes at Google, Yahoo, and other search engines?
• Select. What should you look for when evaluating sources of SEO assistance.

These, and other questions will be addressed on next week's call.

Ask an expert!
In addition, you're invited to ask questions about your website and your experiences with search engine optimization and visibility. Questions can be asked during the call, or you can submit them in advance via e-mail to make sure they'll be addressed.

How to attend
This Guerrilla Marketing Association expert interview with Jerry West takes place:
Wednesday, March 5, 2008
7:00 PM to 8:00 PM EST

To attend, visit the Guerrilla Marketing Association or contact Roger C. Parker.