Marketing with Newsletters

Display your newsletter on your website

Here's an easy way to build your e-mail newsletters opt-in subscription list: use Macromedia FlashPaper to display the latest issue of your newsletter on your web site.

Visitors will be able to see, read, and print your  newsletter. This will prove the value of your newsletter to website visitors, greatly increasing your opt-in mailing list.

Click here to receive a copy of my Guerrilla Marketing & Design newsletter devoted to this technique, or you can see the technique displayed here.

Use postards to build newsletter mailing list

One of the most effective ways to build your newsletter's mailing list is to mail postcards to clients and customers who are not yet subscribers to your e-mail newsletter.

If you send your e-mail newsletter to clients and prospects without first getting their permission to contact them by e-mail, you put yourself and your business in serious jeopardy. There is a great backlash brewing against Spam--unsolicited e-mail, and you are in violation of federal laws

But, there's no reason not to mail postcards offering your newsletter to clients and prospects who haven't yet given you permission to e-mail them. Simply mail them a postcard describing your newsletter and the benefits they'll gain by visiting your web site and subscribing.

Get the full story here (newsletter), and here (four page special report).

Amazing Mail permits you to mail postcards from your computer!